Jargon Jell*o

I have a strong love/hate relationship with Mission Statements.I love the value that a simple, sincere, and properly communicated and enacted one can make to an individual or organization.I hate how useless, generic, and uninspired they so often become.Even Weird Al Yankovic agreeshttps://www.youtube.com/watch?v=GyV_UG60dD4If your average elementary school student can't understand it you don't have  Mission Statement, you have jargon Jell*o. A congealed mass of somewhat impressive phrases that jiggle around sweetly but have no meaningful substance.Start over.

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Unsung Hero

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The Wrong Reason